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by Blanche Evans
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The
Most Wired Cities
Columbus is in at number 8. |
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If you are still wondering whether or not your
marketing dollars are well spent online, then you may enjoy learning which
cities have the most people using the Net, especially if you serve those
areas or get relocation business from them.
But some of the findings may surprise you.
According to recent survey by The
Media Audit, the number of adults logging on the Internet increased
8.5 percent last year in the 85 metro markets surveyed by the firm. Media
Audit also reported that the median age of Internet users is increasing,
and the median income is decreasing.
"It's looking more and more like a very
essential utility for people of all ages," said Bob Jordan,
cochairman of The Media Audit, in a company press release.
Media Audit's report determined how
"wired" cities were by how many adults have access to the
Internet.
According to survey results, the top three cities
were:
- Madison, Wisconsin - 73.4 percent
- Washington, D.C. - 73.4 percent
- Ann Arbor, Mich. with 70.2 percent.
But if you look at wired cities from another point
of view, none of Media Audit's cities make the top ten.
In the May issue of Yahoo! Internet Life,
Forrester Research, using data from the U.S. Census Bureau and Bureau of
Labor Statistics, Current Population Survey, lists the ten most wired
cities according to the percentage of households using the Net.
- San Francisco, CA - 78.8 percent
- Austin-San Marcos, TX - 76.5 percent
- Oxnard-Ventura Counties, CA - 72.9 percent
- Albany-Schenectady-Troy, NY - 72.7 percent
- Raleigh-Durham-Chapel Hill, NC - 71.9 percent
- Wilmington-Newark, DE - 70.2 percent
- Las Vegas, NV - 70.1 percent
- Columbus, OH - 69.1
percent
- Washington, DC - 68.9 percent
- Salt Lake City-Ogden, UT - 68.8 percent
Using a variety of metrics, including population,
number of business domains, net use, user expertise, and local available
content, Yahoo! Internet Life composed its own list of the most wired
cities. The top twenty follow:
- San Francisco,CA
- San Jose, CA
- Austin - San Marcos, TX
- Boston, MA
- Seattle, WA
- Salt Lake City - Ogden, UT
- Washington, DC
- San Diego, CA
- Las Vegas, NV
- Los Angeles-Long Beach, CA
- Oakland, CA
- New York, NY
- Orange County, CA
- Phoenix-Mesa, AZ
- Denver, CO
- Raleigh-Durham-Chapel Hill, NC
- Minneapolis-St.Paul, MN
- Dallas, TX
- Baltimore, MD
- West Palm Beach-Boca Raton, FL
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Blanche Evans is the
publisher of Agent News and the
associate editor of Realty Times,
the Internet's largest independent real estate news service. She is the
author of two best-selling real estate books: The
Hottest e-Careers In Real Estate, Real
Estate Education Company, an Internet marketing primer for real estate
professionals, and homesurfing.net:
The Insider's Guide To Buying And Selling Your Home Using The Internet,
Dearborn, a consumer homebuying and
selling guide. In 2000, she was recognized by the editors of REALTOR(r)
Magazines as one of the 25 Most Influential People In Real Estate. E-mail
Blanche at: Blanche@realtytimes.com
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